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As the name suggests brand loyalty is the loyalty that is earned by a brand. Brand loyalty is much more than just giving benefits to the end-users! It is dynamic by which you can retain your existing customers. Unlike customer loyalty,
Mar 15, 2023
A system used to receive, track, manage and store documents and reduce paper. Most are capable of keeping a record of the various versions created and modified by different users (history tracking).
March 29, 2023
By now it is a well-understood concept that maintaining existing clients is less expensive and more profitable than acquiring new ones. This is further reasoned with a statistic from Accenture that states that 57% of consumers spend more on brands to which they are loyal. Therefore, a customer is more likely to be associated with your brand for the long term if you engage them in some sort of loyalty program which benefits them.
Mar 15, 2023
You may need to provide clients a cause to keep buying from you on occasion, stirring your pot of profits. Businesses provide special discounts to clients who make frequent purchases in order to promote customer loyalty. This well-executed art is known as a loyalty programme.
Mar 15, 2023
A unique online presence is a key factor for magnified business growth. In today’s era where 85% of the population uses social media, your brand, and your business must be able to connect with your target audience in no time. Online marketing strategy is referred to advertising delivered through digital channels to promote brands and connect potential customers using the internet and other forms of digital communication.
SEPTEMBER 26, 2019
It is very difficult to represent a specific company, but many IT services companies have various initiatives to foster diversity and inclusivity. I can provide you with a list of common diversity and inclusivity initiatives that many companies in the IT industry adopt. Keep in mind that the actual initiatives may vary based on the company's size, location and industry. Here are some common initiatives.
January 10, 2024
Many business owners are fighting the counterfeiting problem that is a complex challenge that requires a multi-faceted approach including technology, legislation, collaboration and consumer awareness.Here are some ways to help stop counterfeit products.
15 January, 2024
Counterfeit products are harmful for buyers, businesses and economies worldwide. To combat this issue barcode scanners are emerging as a powerful tool in the fight against counterfeit goods. In this article, we'll explore how businesses and consumers can get benefits of barcode scanners to stop counterfeit products effectively.
20 January, 2024
Detecting counterfeit can be easily performed with the help of anti counterfeit technologies retaining your brand value. Anti-counterfeit packaging refers to the use of special materials, technologies, and features in packaging design to prevent and detect counterfeit or unauthorized repetition. Despite the area of your business, anti counterfeiting techniques will keep your products safe and secure from fake brandings. The primary goal is to protect the integrity of the product, brand, and consumer protection. Anti-counterfeit packaging strategies are commonly used in industries such as pharmaceuticals, electronics, cosmetics and luxury goods, where counterfeit products pose significant risks to both consumers and brand reputation.
22 January, 2024
In the best period of technological progress, the packaging industry has seen a paradigm shift in dealing with the ever-growing problem of concern of counterfeiting and duplication. Counterfeit products not only pose a serious risk to consumer safety, but also lead to economic losses for businesses.
25 January, 2024
Our Indian market is vast and Identifying counterfeit products can be difficult, because counterfeiters often go to great lengths to make their products look genuine. These counterfeits products hit the worldwide economy and around this many brands are running awareness campaigns to provide authentic and genuine products to end users. So here we are going to provide you several common tips and tricks that can help identify potential counterfeits
1 February, 2024
In the marketplace, packaging is not only to contain and deliver products to customers. It contains many things that give more information to end users.
10 February, 2024
The counterfeiting of products is a global problem that affects brands, consumers, and economies. In a report published by the Organization for Economic Co-operation and Development (OECD), counterfeit products are valued at USD 509 billion annually. And as per Forbes report the total amount of counterfeit goods sold each year comes in at around $1.7 trillion to $4.5 trillion.
15 February, 2024
Companies need security for various reasons, and It's very important for different aspects of their operations. So maintaining business security companies ensure their technology tools.
20 February, 2024
In today's fast-paced, digital world, businesses are constantly looking for ways to streamline their processes and enhance customer experiences. One area that is undergoing a transformative shift is warranty management. Gone are the days of cumbersome paper- based systems and tedious manual processes. With the advent of e-warranty services, businesses can now leverage technology to simplify and optimize their warranty management processes. In this blog post, we will explore the benefits of e-warranty services and how they are shaping the future of warranty management.
20 February, 2024
In today's global marketplace, consumers face a multitude of choices when it comes to purchasing goods. While variety can be advantageous, it also brings about challenges, particularly in the form of counterfeit products. Consumer rights are fundamental in ensuring fair and safe transactions between businesses and consumers. However, the rise of counterfeit products poses significant risks to consumers, ranging from health hazards to financial losses. Understanding consumer rights and ensuring protection against counterfeit products is paramount in safeguarding both consumers and legitimate businesses. In this comprehensive guide, we'll explore the importance of consumer rights and effective measures to protect consumers against counterfeit products.
28 March, 2024
From fashion to electronics and even health-related items counterfeit products have infiltrated markets worldwide and offer tempting deals at the cost of consumer safety. While the allure of cheap goods may be strong, the consequences can be dire, especially when it comes to health. In this comprehensive guide, we delve deep into the intricate web of counterfeit goods and uncover the alarming ways they can harm your health.
10 April, 2024
In today's global marketplace Counterfeit products have permeated and presented a multifaceted challenge not only to businesses but to entire economies. Beyond the immediate implications for brand integrity and consumer safety, the economic impact of counterfeit goods extends into various sectors, affecting businesses, consumers, and governments alike.
14 April, 2024
Counterfeiting has become a massive, unstoppable force, haunting businesses across every industry. What began as a shady underground operation has exploded into a global billion-dollar racket that stops at nothing to undermine companies and dupe consumers. Brands have found themselves face-to-face with an insidious bully on the playground of modern commerce.
16 April, 2024
In today's digital age mostly people are moving to online apps to buy any products. And the convenience of online shopping comes with its own set of risks, chief among them being counterfeit products. These knock-offs not only compromise your purchasing experience but can also pose serious threats to your safety and finances. To navigate the virtual marketplace safely, here are some essential 10 tips for Avoiding Counterfeit Products Online.
16 April, 2024
Counterfeiting is a widespread issue affecting various industries, including pharmaceuticals, electronics, luxury goods, and more. Due to this counterfeiting threat businesses are losing in the billions annually. It not only undermines brand integrity but also poses significant risks to consumer safety and health. To combat this issue, businesses are increasingly turning to anti-counterfeit packaging solutions. In this article, we delve into the concept of anti-counterfeit packaging, its importance, and methods of implementation.
18 April, 2024
In the digital marketplace businesses are continually seeking innovative ways to foster long-lasting relationships with their customers and retain existing ones. One of the most powerful strategies in achieving this goal is implementation of loyalty programs. These programs are designed not only to reward customers for their continued patronage but also to foster a deeper sense of connection and engagement with the brand. Let's delve deeper into the profound advantages that loyalty programs offer to customers.
20 April, 2024